Recent Work

Client: NZ owned & operated bank
Tonic Lab Services: 
  • Permanent Recruitment

After going through their own internal recruitment process our client was unable to secure a candidate that met their expectations. Using our network, we identified an experienced marketer who was a great match not only in technical expertise but in culture and team fit too.


We worked closely with the client to understand their key challenges and with the candidate to ensure they went into a role they would thrive in based on their priorities of flex working and career development.  Tonic Lab managed the entire process from client and candidate preparation to salary and flexible working negotiation.


The outcome is a client who now has a skilled and dedicated marketer and a candidate who was able to successfully return to the workforce with a company that aligned with her career aspirations.

Client: Voxell
Tonic Lab Services: 
  • Virtual Marketing Manager 
  • Temporary Website Designer
  • Junior Marketer Fixed Term Secondment

Voxell is a digital architecture firm based in Wellington that was in need of a rebrand to better reflect their vision and the quality of the work they were delivering. Tonic Lab provided a Virtual Marketing Manager to lead their rebranding and website development projects, created a new brand strategy for growth and a junior marketer was placed on secondment to execute tactical elements of the strategy like content marketing, social media, collateral etc.

Website - 

Instagram - voxell_architecture

Client: Rocket Smallgoods
Tonic Lab Services:
  • Virtual Marketing Manager 
  • Junior Marketer Fixed Term Secondment

Rocket Smallgoods is preparing to launch new products in 2020 as well as expand their offering to new markets. Tonic Lab provided a Virtual Marketing Manager to oversee a brand review which looked at the heritage of the brand and the evolution to modernize the brand and enable growth in new categories and markets. Tonic Lab managed this process alongside a design and experience agency to create a look and feel that Rocket is proud is launch later this year. A junior marketer is also placed on secondment to execute tactical elements of the strategy like content marketing and social media.

Client: Well Revolution
Tonic Lab Services:
  • Virtual Marketing Manager 

Well Revolution is an NZ Health Tech company who is leading the way in digitizing healthcare in New Zealand with everything from diagnosis to delivery of at-home health tests and medications. Tonic Lab provided a virtual marketing manager to help them to create personas and map out their customer journey to create a shared view of their target segments and end to end user experience, to support them in making future decisions informed by customers needs across their processes, communications and platforms. 

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022 376 2764